Francisco Goya - 1976 Words

Through his art, Francisco Goya relayed his feelings toward the political unrest that plagued Spain during his lifetime. As an artist of the late eighteenth and early nineteenth centuries, Goya lived through a time of political and social upheaval, especially throughout Europe. At the time, the ideas of the Enlightenment had captivated the minds of Spain’s most influential citizens and soon, that of Goya’s. Born in Fuendetodos, Spain, in 1746, Francisco Goya came from very humble beginnings. As the son of a gilder, Goya grew up in the lower class of society, and even after his amazing success as court painter to Spanish royalty, he highly identified himself with the everyday Spaniard or majo. It is this very bond to the people that†¦show more content†¦In Winter, peasants trudge through the storm with a slaughtered pig. The bright pink used in the color of the pig is symbolic of the Rococo style. A fierce wind blows the tree to near breaking, further communicat ing the harshness of the weather. Among the colorful scenes that make up this set, it is undoubtedly in those dedicated to winter that Goya manifests, for the first time in this cartoon, a social awareness of the everyday reality around him, the same consciousness that would evolve toward the more extreme and dramatic works characteristic of his maturity. The social commentary of this painting lead to its rejection by the Royal Tapestry Factory. Francisco Goya’s questioning and irreverent attitude toward life was graphically conveyed in his works. His success with the Royal Tapestry Workshop brought his artistic talents to the attention of the Spanish monarchs who would later give him access to the royal court. As court painter (1789), he created realistic, penetrating portraits of his patrons. Perhaps the most notable portrait painted during this time, is that of The Family of Charles IV. In this piece, Goya does not emphasize on any particular member of the family. No signi ficant focus is placed on the king, whom one would assume the portrait should predominantly be about. He and the queenShow MoreRelatedThe Works Of Francisco De Goya972 Words   |  4 PagesFrancisco de Goya was born in 1746 in the village of Fuendetodos in Aragon. He started studying painting before the age of 14. Goya lived in Spain during the French occupation in 1808 that led to the Peninsular War of 1808–1814;therefore, the war changed Goya’s paints pallet from bright colors to dark colors. Goya painted the struggle the Spanish people went through. For instance, he painted The Third of May and The Disaster of The War series. Goya also suffered from a severe and undiagnosed illnessRead MoreThe Fifth Of May By Francisco De Goya1002 Words   |  5 PagesGladis Flores Humanities 1101 The Third of May Francisco De Goya was born on March 30 about 1746 in Fuentes de todos, Spain. He studied painting from age 14. He became a court painter to the Spanish Crown in 1786 and the early portion of his career. Goya was considered one of the most crucial Spanish artists of the late 18th and early 19th centuries. Francisco married Josefa Bayeu y Subà ­as.The couple had only one child; he received the name of Xavier. One of the most recognized paintings wasRead More Francisco Goya : Father of Modern Art Essay968 Words   |  4 Pages One of the greatest artists in the history of art, Francisco Jose de Goya y Lucientes had his own and very peculiar life story that affected the way in which he viewed society in the different stages of his life. He became the pioneer of many new artistic tendencies that came about in the 19th century and his work extended over a period of 60 years in which he was both very acclaimed, and badly criticized. Francisco Goya, artist whose different paintings, drawings, and engravings reflected contemporaryRead MorePainting Analysis: Saturn Devouring His Son by Francisco Goya785 Words   |  4 PagesAs mythology has always piqued my interest, Roman and Greek mainly, it is only natural that Saturn Devouring His Son by Francisco Goya stopped me from turning the page. This piece has been burned in my head since I was a junior in high school. The painting doesn’t have a lot of color, light, patterns, or textures but it draws you in instantly. It is a horrific image to look at, but th e same time you can’t look away at this man savagely eating another human. As gross at this painting may be I believeRead MoreAnalisis de la pintura Corral de Locos por Francisco de Goya580 Words   |  2 PagesCorral de locos es una pintura completado por el artista espaà ±ol Francisco de Goya 1793 y 1794. La pintura fue creado por escenas de las instituciones de las que el participo en su juventud. El Corral de locos fue pintado en la à ©poca de la declaracià ³n espaà ±ola de la guerra a Francia, cuando se estaba enfermando y el miedo a la enfermedad mental de Goya se estaban desarrollando, y à ©l se quejaba de su salud. Aunque Goya se mantenà ­a ocupado con retratos por encargo de la realeza y la nobleza y porRead MoreHow Significant Artists Are Influenced By Events1662 Words   |  7 Pagescircumstances of war and terror through the politics of figurative art. With this, human bodies were centralised using figures as the focal point as they were the dominant feature, in an environment that adds meaning. Artists Theodore Gericault and Francisco de Goya utilise bodies to demonstrate their emotional connections to events in the world as shown through the details of fear painted on the figures of their artworks highlighting inhumanity to man. BODY 1: The romantic artist, Gericault, paintedRead MoreThe De Goya Y Lucientes1809 Words   |  8 PagesHe is considered the most important artist in Spain during the late 18th and early 19th century and was one of the most prominent and successful painters in Europe. Francisco Jose de Goya y Lucientes was a romantic painter and printmaker whose style changed drastically throughout his life; he is considered the last of the Old Masters and the first of the moderns. His style fits into the category of Romanticism, which is most apparent in his paintings of the Spanish Royal family after becoming FirstRead MoreExploring Economic Status Vs. Painters Actual Lifestyle1314 Words   |  6 Pagespaintings from five different artist were divided into folders and scientifically broken down and compared using a state of the art program. The final result of these images concluded that Johannes Vermeer and Francisco Jose de Goya, had opposite styles. Given the fact that Vermeer and Goya were artists o f neighboring centuries, why are their styles different? This research implies that between the mid-16th century and the mid-18th century, portraits had a significant difference. The differences inRead MoreHow Does Goya Design Transcend Into Modern Caricature And Social Critique?1242 Words   |  5 Pagesabout to be told in this paper is one of Spanish origin, a story about Francisco Goya. This paper will discuss how Goya implemented painting, drawing, and printing technique to stimulate social critique of and satirize the subjects of his works. Then how does Goya’s methodology transcend into modern caricature and social critique? Before one can talk about his prints, one must understand who Francisco Goya is as an artist. Goya was a Spanish romantic painter and printmaker of late 18th and early 19thRead MoreAnalysis Ofsaturn His Son, At The Museum Of El Prado Alongside The Other Black Paintings 1202 Words   |  5 Pagesdeformity produces more drama in the scene. Thus, another element that represents such cruelty is that it isn’t just a drawing, but a simple patch that comes out of nowhere. It is not a very realistic work due to it being a situation invented by Goya. Francisco de Goya (1746-1818) is a major representation of 18th century Spanish art. As an artist, he best represents the internal contradictions of a difficult historical moment in Spain: the transition from the Old Regime to Liberalism. Until then, Spain

Exploration of Shakespeares Views on Kingship Through...

Exploration of Shakespeares Views on Kingship Through Macbeth Works Cited Not Included Macbeth was written by William Shakespeare in around 1606 and is Shakespeares shortest tragedy. He wrote Macbeth whilst James I was on the throne. James believed strongly in divine right. This may have helped Shakespeares views on kingship. In Macbeth there are four kings: Edward of England; Duncan; Malcolm and Macbeth. Of these four only Macbeth did not rule by divine right as he murdered the previous king so as to gain the throne. Also of these four only Macbeth can be described as a†¦show more content†¦He later betrays his country by swapping sides in battle. Duncan also has the disadvantage of being quite old. He is too weak to lead his army into war and has to rely on the Thanes. He doesnt give his plans a lot of thought. Duncan approves of violence and in Macbeths case, rewards it. The other characters in Macbeth greatly respect Duncan. Even Macbeth talks highly of Duncan both before and after Duncans death. People know that Duncan is a great king and hence he is treated with utmost respect. In Act 1 Scene 2 Ross says, god save the king. I believe that Duncan is also liked because when he speaks to people he speaks with dignity and respect for them and he is not patronizing. A good example of this can be found in Act 1 Scene 2 line 24 when says to the sergeant, O valiant cousin! Worthy gentleman!. It is must be remembered however that at that time people believed in the divine right of king. The king was seen to be Gods representative on earth and therefore the king was almost sacred in peoples eyes. Macduff in Act 4 Scene 3 line 109 refers to Duncan as a most sainted king. Even Lady Macbeth in Act 1 Scene 6 respects Duncan by saying to him, at your highnesses pleasure. Overall I believe that Shakespeare wants to portray Duncan as a good king. He bestows on Duncan the virtues of being gracious, open,Show MoreRelated Kingship in Shakesperean Plays Essay2522 Words   |  11 PagesKingship in Shakesperean Plays Due to the powerful influence of the monarchy, the nature, duties and responsibilities of kingship were of particular interest to Shakespeare. The mark of a bad king was the decline of the political, social and economic climates, while the mark of a good king was the blossoming of such worlds. Therefore, the characteristics of the person occupying the kingship were crucial to the health of the nation. Shakespeare explores this issue in many of his plays by examiningRead MoreWilliam Shakespeare and Macbeth8813 Words   |  36 Pageshero was to be pitied in his fallen plight but not necessarily forgiven: Greek tragedy frequently has a bleak outcome. Christian drama, on the other hand, always offers a ray of hope; hence,  Macbeth  ends with the coronation of  Malcolm, a new leader who exhibits all the correct virtues for a king. Macbeth  exhibits elements that reflect the greatest Christian tragedy of all: the Fall of Man. In the Genesis story, it is the weakness of Adam, persuaded by his wife (who has in turn been seduced byRead MoreLiterary Group in British Poetry5631 Words   |  23 PagesThis is generally taken as marking the beginning of Anglo-Saxon poetry. Much of the poetry of the period is difficult to date, or even to arrange chronologically; for example, estimates for the date of the great epic Beowulf range from AD 608 right through to AD 1000, and there has never been anything even approaching a consensus.[2] It is possible to identify certain key moments, however. The Dream of the Rood was written before circa AD 700, when excerpts were carved in runes on the Ruthwell Cross

Marketing Strategies & Plan of Hotel Hilton-Myassignmenthelp.com

Question: Discuss about the Marketing Strategies and Plan of Hotel Hilton. Answer: Introduction Hotel Hilton is a part of hospitality services industry and it is situated in almost all parts of the globe and along with its diversification, this hotel is famous for being luxurious and almost all kinds of services are offered to the guests there, from stay to food, spa, games, sports, travelling, etc. This hotel is situated in approximately 85 countries including 6 continents. Hotel Hiltons chain is beings strong day by day, 570 hotels are running in the name of Hilton and now they are planning to add one more in that list by opening an another hotel in Singapore to serve their guests more adequately. To perform this function, the marketing team has the responsibility to develop an outline of the marketing plan and submit this to the management so that appropriate decision could be taken in relevance to the setting up an another hotel there or not. This outline includes the market research of Singapore market, number of hotels present in that country and along with the number of hotels present, primary competitors such Hotel Radisson's, Marriott International's, etc. strategies should be analyzed and their unique services offered to the public that makes them separate from other hotels. Apart from that, this report will include the effective marketing plan of Hotel Hilton for Singapore market will be discussed that could help the organization to add one more hotel in their list. Assessment 2 Proposal Marketing Plan Hotel Hilton is planning to expand its hotel chain and to execute this; directors and top authorities have decided to open an outlet in Singapore. This decision is taken due to high tourism factor involved in that place and an existing outlet is already running successfully. Market research is conducted with a view to analyzing the demand of luxurious hotel in Singapore because Hotel Hilton is known for providing Luxurious comfort stay and other services such as traveling, spa, games, etc. A marketing plan is a source through which future results are assumed and to convert those assumptions into reality, an organization needs to develop effective promotional and marketing strategies. Promotional campaigns, advertisement, etc. are some of the primary components of marketing strategies included by Hotel Hilton (Aaker, 2010). Purpose of developing marketing plan The basic and primary purpose of developing a marketing plan is to promote the products and services offered by the organization to the general public. Marketing department's head is the authorized person for making the purpose of the organization into practical. Under this scenario, Hotel Hilton is planning to open an outlet in Singapore with a view to growing in the hospitality industry. The purpose of setting up a new outlet is to fulfill the demands of its customers. Because in peak season, the situation of lack of hotel is faced by Singaporeans as almost all hotels get booked in advance and the tourists who came without any booking, they need to face disappointment. To reduce this disappointment, Hotel Hilton is opening a new outlet that will fulfil the motive of expansion, growth and with the perspective of customers; they could get an additional opportunity to stay with Hotel Hilton (Brandt, Cazzaniga Hann, 2011). Objectives of marketing plan Marketing plans objectives are very clear and expected that this function is executed to achieve the appropriate goals set up by the organizations management. The marketing function is performed to promote and advertise the newly launched products and services in the market to attract the public towards the product and it is also performed to compete with competitors products (Worthington, Russell-Bennett Hrtel, 2010). As per this scenario, Hotel Hilton has already an outlet in the Singapore city whereas they are planning to open another outlet with a view to expanding their profitability and for a growth of the business. This is the main objective of their business and to obtain this objective, they are conducting various steps such as market research; developing strategies to compete with competitors, arranging funds to set up hotel, appointment of adequate employees who could take care of the organizational objectives as well as expectations of the organization could be turned in to reality. Every organization set ups the business and launches a new product with a view to long run survival in the same industry. Same objectives have been adopted by Hotel Hilton and for the same, they are developing effective strategies so that, an organization could add another effective hotel in their list. While developing the marketing plan, Hotel Hilton has concentrated on the preparation of certain things such as financial data, advertising budget, previous marketing strategies and its budget, etc. This helps the organization to make a perception in relevance to the expenses will be incurred in terms of promoting the new hotel in the Singapore market (Cornelissen Cornelissen, 2017). Components of marketing plan Situational Analysis Situational analysis refers to the methods and techniques used by the management of the organization to determine the external, internal environmental factors implication on the business performance. The situational analysis could be performed through various approaches such as SWOT analysis, Porter's five forces analysis, etc. As per the current scenario of Hotel Hilton, adequate information related to situational analysis will be performed with the help of SWOT analysis i.e. Hilton's strengths, weaknesses, opportunities, and threats will be identified to estimate the setting up another outlet will bring positive results of not (Czepiel Kerin, 2012). Strengths Hotel Hilton is performing in the hospitality industry since 1919; their journey was started in Cisco, Texas. Since then they have managed to open 570+ hotels across the globe. They have a vast experience in this field; hence much research and marketing are not useful for them, as they can estimate the market position by reviewing their previous hotel's performance. They provide rapid offers and attractive schemes to its regular customers such as spa; salon services, luxurious stay, etc. are their attractive schemes. They have huge properties across the globe, 85 countries and 6 continents are included in that list. Hotel Hilton is the biggest network in the hospitality industry with a huge number of hotels, resorts, etc. More than 169,000 employee works with this brand across the globe. Weaknesses Hilton Hotel is situated in almost all countries across the world, but they are much concentrated on the US market. With the high profitability, they also carry a huge debt over their brand name. They have a brand image across the globe; still, they don't have adequate share value in terms of globally (Jovicic, Li Richardson, 2013). Due to its large size, flexibility and implementation of certain processes require huge time. Opportunities They have the scope to setup more hotels and resorts in other countries other than in which they already exist. Development of strategic alliance is the crucial part of setting effective marketing and other strategies for the organization. Research and development programs could be performed more adequately and wisely to beat their competitors in the international market (Dighton White, 2017). As Hilton Hotels are known for being expensive and providing luxurious services, rather focusing only on the high class market, they could also focus on the mid-level market through offering deluxe rooms at cheap fares which will help them to expand their business to next level. Threats Being at international level, the threat of dynamic policies, terrorism threat always occurs. Every country has their micro and macro-economic factors. Following unethical practices due to lack of managerial control over all hotels. Marketing and Promotional Strategies Marketing and promotional techniques include various methods. The advertisement is the main source through which organization could showcase their special features to the public. In terms of Hotel Hilton, they are planning to operate another hotel in Singapore with a motive of expansion and growth. For this purpose, they have adopted the measures of digital and print media which are included in the advertisement term (Kim Hyun, 2011). Print media of advertisement is an effective process and through this organization has much scope to reach towards its objectives. Through this medium, Hotel Hilton's management has the chance to increase their proclivity through promoting their new hotel at large scale. The print medium of the advertisement includes newspapers, magazines, pamphlets, etc. traditionally this was the only method available for business enterprises for promoting their products and services across the country. But with the changing business environment, a lot of promotional technique has also been invented. Famous techniques are digital media under which the internet, social media, television, radio, etc. are included (Draelos, 2015). Advantages of digital media are that it covers the larger area than the print medium of advertisement. Social media is the strongest component of digital media and youngsters are found as the major number of users. The email could be sent by the marketing team of Hotel Hilton to their regular customer, to new users to give them the information in relevance to the opening of a new hotel in Singapore. Apart from these two mediums of promotional of business, the marketing team of the Hotel Hilton has adopted stage shows, sponsoring events, road side displays, etc. these are also very effective techniques in terms of promoting. These techniques are bit expensive in comparison to the digital and print medium of advertisement (Zou, Chen Ghauri, 2010). Promotional techniques of the organization could also include the strategy of providing adequate offers to the public. For instance, in terms of promoting the new hotel, guest could be offered with a surprise gift or certain rate of discount on their first stay with the hotel. Promotional techniques are so much effective in todays modern dynamic business environment. This is performed to attract the customers as well as to show its customers (Eccles, Krzus Watson, 2012) Marketing Mix technique Under this technique, Hotel Hilton's objectives and their achievement policies will be discussed. 8P's are the part of this technique and these are stands for a price of the product, product's description, promotion, place, people, process, packaging, and physical environment. This measure develops the clear objective of the organization towards the market, towards its customers, towards its customers, etc. (Klein, 2016). Price: It shows the price of the product launched by the organization. Under this scenario, products will the rooms offered by the hotel, food offered and other services like spa, salon, gaming facilities offered to the public. Setting adequate prices in relevance to the stay with the hotel, food, etc. will attract a number of customers rather setting up the high prices. Being an expensive hotel, their prices are quite high in comparison to the mid-level hotels. Still, they could adopt an effective strategy through which prices could be reduced in the initial period of a hotel to attract a number of consumers (Fischer, Albers, Wagner, Frie, 2011). Product: Products of Hilton hotel includes rooms to stay, the variety of food and beverages, services like spa, saloon, entertainment, gaming zone, travel, pick and drop, cab facility, etc. Hotel Hilton provides these to its customers in terms enhancing their productivity and setting up a great image in the Singapore market (Leihy Salazar, 2011). Promotion: Promotion is the technique through which organizations products and services are promoted in the market. As per this scenario, Hilton has adopted digital, print mediums of promotion for their new launching of the hotel in Singapore market to provide adequate facilities to tourists. Apart from these mediums of promotion, they have also used the technique `of display shows, sponsoring certain events, etc. Place: Place is the Singapores market, Hotel Hilton is the part of hospitality industry and location of the hotel matters a lot. In terms of hotel Hilton which have an adequate image in the customer's mind already does not need to adopt any special measure to develop their goodwill in the market. They have selected the centralized location for developing another hotel in the Singapore market so that tourists could get that easily (Lemeer, et. al., 2013). People: These are the person who is authorized to take care for all the activities which will be performed in the organization premises. For instance, marketing head will be responsible for marketing activities of the organization; financial team head will be responsible for handling finance team of the organization, etc. Operations head has the high responsibility because he will be caring for guests comfort and for other issues. Physical Environment: This refers to the market conditions of the particular place through which organization is launching its products and services. In Hotel Hilton's scenario, they are analyzing the macro and micro environmental factors of Singapore market so that adequate results could be obtained (Gossiaux, et. al., 2010). Process: Under this, apart from services like luxurious stay facilities, good quality, and the variety of food and beverages available, etc. are some of the extra features provided by Hotel Hilton to its customers along with the stay. Reviews are also taken from customers and if they felt any kind of the disappointment, appropriate steps are taken to resolve the issues to feel customers happy. Packaging: This is the technique includes the packaging of the product to attract its customers. Hotel Hilton does not provide any products; hence their services' will be included as products. The process and steps of delivering the services fulfill the requirement of this method of marketing mix technique (Greer Ferguson, 2011). Market Segmentation Market segmentation is the measure of distributing the crucial customers in parts on the basis of certain specifications. As per this technique, appropriate measures are adopted to determine the effectiveness of the employees for organizations growth and expansion. Market expansion is the process of evaluating the potential customers which could turn the things for the organization in a positive manner. On the basis of certain criteria's, the market segmentation process is performed such as on the basis of age, sex, income, area, etc. (Gregor Hevner, 2013). For instance, a cold drink manufacturing company is launching a new product as mango cold drink. For that particular product, an organization has adopted the technique of segmentation process to evaluate the demand for the product. As per the market research, it is found that youngsters and children are more curious in terms of newly launched product. For that cold drink manufacturing company, their targeted customers will be those who demand their products more (Lunenburg Ornstein, 2011). In the scenario of Hotel Hilton, their targeted customers will be people with high income; people like to more concentrate for comfort and luxury, tourists, etc. According to this, Hotel Hilton will concentrate on these things. They will amend their advertisement, promotional strategies in such a way so that these customers could be attracted. Apart from the attraction of these customers, Hotel Hilton also provides the features like adequate area for business meetings, small get together, banquet hall, etc. So, those families will be approached in which some functions like marriage, corporate meetings will be conducted in future time (Helms Nixon, 2010). This will help the hotel to initiate their operational activities with such these activities. There are various kinds of segmentation on the basis of a public is targeted for the particular industry. The segmentation process is the starting process for targeting its customers and the public is targeted and afterward, the positioning process is evaluated and performed. Following are the types of segmentation processes: Demographic: Under this process, people are formulated and divided as per their income, age, sex, etc. For instance, toys manufacturing organization will target children to sell their toys rather targeting another group of people (MacPherson, et. al., 2013). Geographic: Under this step, people are targeted as per the region basis, such as on the basis of country, state, city, etc. For instance, Hollywood movies are created especially for their market like for US people rather for any other country (Paulden Claxton, 2012). Psychographics: These people are divided as per their standard of living, socially or practically. For instance, in every society, the certain group of people used to go in a club while some not. So, a club operator will promote its features in those places where people used to go to in a club. Behavioural: Under this, people are divided as per their nature, needs and as per consumption basis. For instance, people who regularly visit hotels and restaurants will be targeted by Hotel Hilton in comparison to people who often visit there (Hermans Hermans-Konopka, 2010). Hotel Hilton could use the demographic, Psychographics and Behavioural type of segmentation process because Hotel Hilton's fares could not be accepted by all income group people, and hence high-income group will be targeted. In Psychographics type of segmentation process, those people will be targeted which loves to stay in comfort and luxury. Apart from these two behavioural types of segmentation process could also be used on the basis of attracting people. All these activities are performed for expansion of the organization. Till the time, people will not be aware of the features of the hotel, etc. till the time; nobody will show its interest in visiting the hotel. Hence, marketing is very crucial in terms of promotion of the newly launched products and for newly launched business also (Peter Donnelly, 2011). Financial Forecast It is the process of evaluating the budget for setting the new hotel in the Singapore market and for this market research process will be used. Because on the basis of market research, adequate information will be obtained regarding the price of land, a price of other raw materials for construction of the building, and labor costs (Sheth, 2011). All these will form the budget for setting up the new hotel business in Singapore market. An idea could be taken on the basis of the previous hotel situated in the Singapore market but previous rates and current rates for all things may be idle. Hence, adequate information would be analyzed. Under this, all information are determined such as a market condition of Singapore, the financial condition of Hotel Hilton, ways to raise the capital, etc. (Huang Sarigll, 2014). These are some of the resources through which appropriate results could be obtained on the basis of the financial forecast. The purpose of preparing financial forecast is to provide adequate information in relevance to current and future financial position of the organization. Under this forecast, appropriate tools will be used and on that basis, current and future fiscal condition will be analyzed. It is recommended that appropriate market strategies will be adopted while preparing financial forecast statements. Along with the marketing strategies to analyze the approximate expenses, all revenues and expenditures of the organization will be focused (Johnston Bate, 2013) Reflective Review of Marketing Plan This marketing plan is developed for Hotel Hilton for expansion purpose. The decision of setting up another hotel in Singapore was taken by analysing demand of hotels in peak season. To implement this idea into reality, marketing team has developed a marketing plan with the objectives and aims explained by the top level management of Hotel Hilton. As per my opinion, the marketing plan developed by the organization is most appropriate but it will consume high costs. As Hotel Hilton is a brand name in the hospitality industry so, consumption of cots would not be a big concern for them. Ultimately it will increase the prices of the hotel such as stay prices, food and beverages prices, etc. because indirectly the cost incurred on setting up the hotel and its marketing expenses will be beard by consumers only. Hence, to reduce the burden from consumers, valid and effective cost should be incurred while promoting the newly launched products or business. Purpose of developing an effective marketing plan is to provide a better start and developing an effective way for the organizations success. Planning, implementation and developing marketing plan are the initial steps which help the organization to execute its functions more adequately. Objectives set up by the top level management would be achievable through this marketing plan as it includes all those features and functions which plays crucial role in setting an effective image in the market. As hospitality industry is known for providing unique services and on behalf of that, they are rated on the basis of quality of service rendered to its consumers. Hence, customer satisfaction should be on priority for service industry to develop adequate trust level in consumers. Apart from its objectives and purposes, Hotel Hiltons marketing plan includes its situational analysis under which its strengths, weaknesses, opportunities are threats are discussed. The biggest opportunity for Hotel Hilton is to set up an effective place in Singapore market through setting up another hotel there. The plan is well executed and developed that will fulfil the requirements of the organizations management. Techniques used for promoting its products and services are also very effective and result oriented. The mixture of print medium and digital platforms are used by the organization under which local newspapers are advertising regarding the products and services offered in the new hotel launching in Singapore whereas digital media platforms will attract the customers through showing unique and artistic outline of the organization. Conclusion In this report, it is concluded that marketing plan is very crucial for the purpose of building the affecting reputation of the new product launched by the organization or it is also being for the launching of a new business organization. Generally, the market plan is prepared for evaluating effective assumptions on the basis of certain specifications. In this scenario, Hotel Hilton has decided to immense a new hotel in Singapore market to provide adequate services like stay with comfort and luxury, food and beverages facilities, club facilities, etc. for this, marketing segmentation process was conducted on a certain basis of behavioural, psychographic. Apart from the segmentation process, target and positioning process will also be executed to analyse the customers' interest in the hotel. The purpose of the marketing plan, objectives of marketing plan etc. were also included in this report to make the effective marketing plan for Hotel Hilton. References Aaker, D. (2010). Marketing challenges in the next decade.Journal of Brand Management,vol. 17 (5), pp. 315. Brandt, F. S., Cazzaniga, A., Hann, M. (2011). Cosmeceuticals: current trends and market analysis. InSeminars in cutaneous medicine and surgery. Frontline Medical Communications. Vol. 30, No. 3, pp. 141-143. Cornelissen, J., Cornelissen, J. P. (2017).Corporate communication: A guide to theory and practice. Sage. Czepiel, J. A., Kerin, R. A. (2012). Competitor analysis.Venkatesh Shankar and Gregory S. Carpenter, Handbook of Marketing Strategy, Edward Elgar, pp. 41-57. Dighton, J., White, J. F. (Eds.). (2017).The fungal community: its organization and role in the ecosystem. CRC Press. Draelos, Z. D. (Ed.). (2015).Cosmetic dermatology: products and procedures. John Wiley Sons. Eccles, R. G., Krzus, M. P., Watson, L. A. (2012). Integrated reporting requires integrated assurance.Effective auditing for corporates: Key developments in practice and procedures, pp. 161-178. Fischer, M., Albers, S., Wagner, N., Frie, M. (2011). Practice prize winnerdynamic marketing budget allocation across countries, products, and marketing activities.Marketing Science,vol. 30 (4), pp. 568-585. Gossiaux, P. B., Aichelin, J., Gousset, T., Guiho, V. (2010). Competition of heavy quark radiative and collisional energy loss in deconfined matter.Journal of Physics G: Nuclear and Particle Physics,vol. 37 (9), pp. 094019. Greer, C. F., Ferguson, D. A. (2011). Using Twitter for promotion and branding: A content analysis of local television Twitter sites.Journal of Broadcasting Electronic Media,vol. 55 (2), pp. 198-214. Gregor, S., Hevner, A. R. (2013). Positioning and presenting design science research for maximum impact.MIS quarterly,vol. 37 (2), pp. 337-355. Helms, M. M., Nixon, J. (2010). Exploring SWOT analysiswhere are we now? A review of academic research from the last decade.Journal of strategy and management,vol. 3 (3), pp. 215-251. Hermans, H., Hermans-Konopka, A. (2010).Dialogical self theory: Positioning and counter-positioning in a globalizing society. Cambridge University Press. Huang, R., Sarigll, E. (2014). How brand awareness relates to market outcome, brand equity, and the marketing mix. InFashion Branding and Consumer Behaviors. pp. 113-132. Springer New York. Johnston, R. E., Bate, J. D. (2013).The power of strategy innovation: a new way of linking creativity and strategic planning to discover great business opportunities. AMACOM Div American Mgmt Assn. Jovicic, A., Li, J., Richardson, T. (2013). Visible light communication: opportunities, challenges and the path to market.IEEE Communications Magazine,vol. 51 (12), pp. 26-32. Kim, J. H., Hyun, Y. J. (2011). A model to investigate the influence of marketing-mix efforts and corporate image on brand equity in the IT software sector.Industrial marketing management,vol. 40 (3), pp. 424-438. Klein, D. B. (2016). unfolding the allegory behind Market communication and Social error and correction. Leihy, P., Salazar, J. (2011). Education for Sustainability in University Curricula: Policies and Practice in Victoria.Centre for the Study of Higher Education. Lemeer, S., Zo?rgiebel, C., Ruprecht, B., Kohl, K., Kuster, B. (2013). Comparing immobilized kinase inhibitors and covalent ATP probes for proteomic profiling of kinase expression and drug selectivity.Journal of proteome research,vol. 12 (4), pp. 1723-1731. Lunenburg, F. C., Ornstein, A. C. (2011).Educational administration: Concepts and practices. Cengage Learning. MacPherson, M. M., MacArthur, L., Jadan, P., Glassman, L., Bouzubar, F. F., Hamdan, E., Landry, M. D. (2013). A SWOT analysis of the physiotherapy profession in Kuwait.Physiotherapy Research International,vol. 18 (1), pp. 37-46. Paulden, M., Claxton, K. (2012). Budget allocation and the revealed social rate of time preference for health.Health economics,vol. 21 (5), pp. 612-618. Peter, J. P., Donnelly, J. H. (2011).Marketing management: knowledge and skills: text, analysis, cases, plans. Plano: Business pub., INC. Sheth, J. N. (2011). Impact of emerging markets on marketing: Rethinking existing perspectives and practices.Journal of Marketing,vol. 75 (4), pp. 166-182. 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Innovation and Perspectives of Management †MyAssignmenthelp.com

Question: Discuss about the Innovation and Perspectives of Management. Answer: Introduction: The above article was written by Ayse Birsel in the Harvard Business Review dated August 16, 2017. The central message of the article is creativity and ways to increase it. There are different synonyms that are associated with this broad term. It could refer to innovation, imagination or inventiveness. It is that power which is used to produce original ideas, concepts or trends that impact the society positively. Within the context of this article, creativity can result from wrong thinking which leads to positive outcomes (Birsel 2017). This is the primary content of the article and postulates that ideas which may look bad may actually turn out to be creative and revolutionary. The primary content is captured well within the heading of the article. Wrong thinking or reverse thinking is postulated as an alternative way of thought that is outside of the conventional norms. The primary content on wrong thinking is underpinned by three core principals. These principles serve to enable innovation and discovery. The first principle is the ability to take on the role of being a beginner. In the eyes of a beginner, a given situation or perspective has multiple possibilities, compared to the expert, who has a limited view. Menara Haryadi (2011), states that this ability is not dependent on age or seniority: one can learn from those who are junior and less experienced than them Another principle postulated is that of granting agency to other people. This in effect means giving people the latitude to be who they are. It gives them license to engage their creativity without the constraints of organizational hierarchy. It allows them to be risk takers and to think outside of the box (Gholamreza Memarzadeh Fatemeh 2014). It also extends to giving people the chance to be responsible for their actions and this makes them agents who contribute to solving problems. The last principle is that of eliminating the obstacles that are inherent within hierarchical structures. The bureaucratic set up within institutions stifles innovation and creativity (Paul, Ionut Sorin-George 2016). While being useful in maintaining boundary lines of authority, it does not encourage creativity. It encourages the culture of playing it safely so as to be absolved from blame. This reduces creativity in hierarchical organizations and should be removed. The article presents several supporting details. Fred Sanger used reverse thinking in contributing to the breakthroughs that resulted in the sequencing of the human genome. Other examples are given of people who chose to think outside of the expected norms. Perhaps the most important supporting example is that of Lisa Rotzinger and her boss Mickey McManus. Lisa took on the role of her boss for a period of two weeks and went on to give a presentation to more than 400 executives. Recommendation Organizations should learn to encourage thinking that is contrary to the expected norms in order to stimulate creativity. Instead of looking at some employees as being loose cannons, the same should be nurtured as they may add value in generating solutions. Companies should encourage the generation of concepts that challenge the current mentality of doing business. Creating a team that seeks to probe the current organizational weakness through reverse thinking would be a good starting point in encouraging creativity. References Birsel, A, 2017, To come up with a good idea, start by imagining the worst idea possible, Harvard Business Review. Gholamreza Memarzadeh, T, Fatemeh, K , 2014, 'An investigation on the effects of personal characteristics on creativity and innovation', Management Science Letters, Vol 4, Iss 7, Pp 1495-1498 (2014), no. 7, p. 1495. Available from: 10.5267/j.msl.2014.6.014. Menara, S, Haryadi, S 2011, 'Stimulating and Nurturing Professionalisms, Creativity and Innovation in Organization', Binus Business Review, Vol 2, Iss 1, Pp 244-259 (2011), no. 1, p. 244. Paul, M, Ionut, C, Sorin-George, T, 2016, 'Creativity, Innovation and the Perspectives of Management', Management and Economics Review, Vol 1, Iss 2, Pp 71-81 (2016), no. 2, p. 71.

Adoptive V. Birth Parents Legal Rights Essays - Family Law

Adoptive V. Birth Parents' Legal Rights Adoptive v. Birth Parents' Rights This issue hits home with me, I am adopted. I believe that a child's parents are the people who raise them and take care of them. I do not believe that birth parents have any rights to their children after the child has been adopted and living with their adoptive parents. The biological parents made a decision when they put the child up for adoption, for whatever the reason may have been. Just because they feel that their lives are more stable and together does not give them the right to rip a child from the only parents that child knows. By doing this the biological parents destroy not only the life of the child but also the lives of the adoptive parents who have worked so hard to have a child to call their own. I feel that biological parents should not have this right because it is based purely on selfish reasons and it destroys all the lives involved. In the next few paragraphs, I Gaffney 2 intend to discuss some famous rulings of recent adoption cases, and the horrible outcomes that followed. In these days adoption has become extremely hard for couples looking to adopt children for fear that the adoptions can come undone. Two of the most recent, highly publicized and heart-wrenching cases in this country that have spurred this fear in perspective adoptive parents are the cases of Baby Jessica of Michigan, and Baby Richard of Illinois. In both of these cases, a child was adopted and then ordered by the courts to be given back to the biological parents. The widely publicized Baby Jessica case gripped the emotions of the nation as the natural parents (Dan and Cara Schmidt) of Iowa sought to regain custody of their daughter from the adoptive parents (Jan and Robert DeBoer) of Michigan. The adoptive parents had been ordered to return the child to the Schmidt's by the Iowa courts. Confronted with this decision, The DeBoers successfully persuaded a Michigan state trial judge to enter a custody order in their favor, only to have the Michigan court of Appeals declare that the court in Michigan was without jurisdiction to act. The publicity abruptly halted when the Michigan Supreme Court entered its Gaffney 3 order on July 2, 1993, requiring that Baby Jessica be returned to her biological parents. (Baron, 72) In the Baby Jessica case, the birthmother intentionally identified the wrong man as the birth father. The adoptive parents took custody believing they had the consent of the birthfather, only to find out later that the real birthfather objected to the adoption. As a result of this case, state courts are recognizing that even when there is consent from a man who pretends to be a child's father, greater efforts must be made to identify others that may claim to be the father and steps must be taken to terminate their rights. (Gray, 18) Baby Richard's Case was riddled with even more deception than Baby Jessica's was. When Daniela Kirchner gave up her newborn son in March of 1991, she was angry that her then boyfriend (and now husband), Otakar, had left her two weeks before the baby was born and returned to Czechoslovakia. She believed rumors that he had run off with an old girlfriend. He believed her story that the baby was dead, even though Oto and Daniela had lived together for the first eight and a half months of her pregnancy. She refused to disclose that he was the father. He failed to search Gaffney 4 for his son as thoroughly as some thought he should have. Then, in May 1991, the couple reconciled in Chicago. And 80 days after Baby Richard's birth, Oto challenged the adoption. Although Illinois requires a father to demonstrate an interest within 30 days of the birth, Oto argued he couldn't stake a claim to a son he didn't know he had. Two lower courts ruled that Oto had abandoned his rights to his son. In the summer of 1994, though, the Illinois Supreme Court not only overturned the adoption but also told the adoptive parents that they didn't look hard enough for the birth father. Unlike Baby Jessica's case,

Free Essays on The Meaning Of Greatness

Greatness can de defined in many ways, however to be truly great you simply need acceptance. Bernard Malamud’s main character in The Assistant Morris Bober exemplifies this humble greatness while refuting mislead ideals of pompous greatness. Camus’ The Myth of Sisyphus mirrors Morris’ ideal of greatness through the silent acceptance of one’s destiny. Morris lives a very simple, bleak like. He gets up at the same time every morning, sells the same products to the same customers, takes the same breaks, does the same chores, worries about the same bills from the same store and his family every single day. Nothing has changed much. However despondent a life Morris lives however, he never fails to help out those who are worse off than him. â€Å"He found a penciled spot on the worn counter, near the cash register, and wrote the sum under ’Drunk Womnen’. The new total now came to $2.03†¦Ã¢â‚¬  ( Malamud, 2). Even when Frank confesses to holding Morris up, he reveals that, â€Å"This I already know, you don’t tell me nothing new.† (Malamud, 188). Morris found his greatness through his acceptance of his humble life much like Sisyphus from Camus’ The Myth of Sisy phus. â€Å"At each of those moments when he leaves the heights and gradually sinks toward the lairs of the gods, he is superior to his fate. He is stronger than his rock.†(Camus, 230). Only through accepting one’s fate humbly with understanding like Morris and Sisyphus can one become â€Å"stronger than his rock†. It is evident in Morris’ demeanor that not only does he hold Camus’ ideals among greatness, but that he openly refutes Carlye’s ideals as well. Carlye’s On Heroes and Hero-Worship blatantly contrasts Morris Bober’s views on greatness with its ideals that greatness is rooted in recognition and distinguishment. Carlye believes that â€Å"One comfort is that Great Men, taken up in any way are profitable company.† (Carlyle, 237). This however is not tr... Free Essays on The Meaning Of Greatness Free Essays on The Meaning Of Greatness Greatness can de defined in many ways, however to be truly great you simply need acceptance. Bernard Malamud’s main character in The Assistant Morris Bober exemplifies this humble greatness while refuting mislead ideals of pompous greatness. Camus’ The Myth of Sisyphus mirrors Morris’ ideal of greatness through the silent acceptance of one’s destiny. Morris lives a very simple, bleak like. He gets up at the same time every morning, sells the same products to the same customers, takes the same breaks, does the same chores, worries about the same bills from the same store and his family every single day. Nothing has changed much. However despondent a life Morris lives however, he never fails to help out those who are worse off than him. â€Å"He found a penciled spot on the worn counter, near the cash register, and wrote the sum under ’Drunk Womnen’. The new total now came to $2.03†¦Ã¢â‚¬  ( Malamud, 2). Even when Frank confesses to holding Morris up, he reveals that, â€Å"This I already know, you don’t tell me nothing new.† (Malamud, 188). Morris found his greatness through his acceptance of his humble life much like Sisyphus from Camus’ The Myth of Sisy phus. â€Å"At each of those moments when he leaves the heights and gradually sinks toward the lairs of the gods, he is superior to his fate. He is stronger than his rock.†(Camus, 230). Only through accepting one’s fate humbly with understanding like Morris and Sisyphus can one become â€Å"stronger than his rock†. It is evident in Morris’ demeanor that not only does he hold Camus’ ideals among greatness, but that he openly refutes Carlye’s ideals as well. Carlye’s On Heroes and Hero-Worship blatantly contrasts Morris Bober’s views on greatness with its ideals that greatness is rooted in recognition and distinguishment. Carlye believes that â€Å"One comfort is that Great Men, taken up in any way are profitable company.† (Carlyle, 237). This however is not tr...

Starbucks Corporation. SWOT Analysis Research Paper

Starbucks Corporation. SWOT Analysis - Research Paper Example In keeping with the case study, it can be ascertained that the employees in Starbucks used to follow the trend of informal dress-code. The casual dress-code fosters a stress-free environment within the organization. Furthermore, Howard Schultz, the vice president of the company perceived a vision of making Starbucks a national company. He wanted to incorporate values and policies, which will ensure goodwill and trust of the customers along with the employees. The new Starbucks established by Howard Schultz operated 9 stores. However, the newly formed management lacked experience, which stands to be the weakness of the new establishment. In order to overcome the challenges pertaining to management issues, Lawrence Maltz was appointed as the executive vice-president. His skills and strategies provided a new edge to the company (Shah et al., 2006). Correspondingly, the strategy of the company to expand its business in Chicago resulted in challenges. According to the case study, the Chicagoans did not prefer ‘Dark Roasted’ Coffee, which was a major weakness of the management strategy. Furthermore, the expenses incurred in the product processing in Chicago were much higher as compared to that of Seattle. Furthermore, the rent was also very high along with the wage rate. Starbucks expenses increased in Chicago store. In this regard, the advanced strategies taken by the company’s management included increasing labor costs and maintaining higher rents. This strategy ensured higher profits for the company in Chicago. Another key strength area of the Starbucks was its workplace environment. The management of the company endured a strong belief that the employees higher pay scale and fringe benefits act as a mechanism to attract the skilled and motivated individuals as the workforce. The strategies formulated to att ract the human capital acts as one of the major strengths of the company. After acquiring a better position in the homeland, Starbucks decided to expand its operations beyond national boundaries. It had planned two differentiated strategies, i.e. either to establish a company owned and operated store or to provide license to a local company to promote the Starbuck’s products. Uncontrolled expansion of the Starbucks operating store can be termed as a decisive weakness. It has been observed that the company plans for the expansion at the cost of their being different from others. It earned profit in the international market based on its premium coffee brand that has differentiated characteristics, which can be termed as one of the company’s weaknesses (Shah et al., 2006). Starbucks expansion plan to operate its stores internationally can be regarded as a major opportunity for the company. This strategy of the company provides it an opportunity to gain advantage over the international competitors. Moreover, the product line expansion of Starbucks also renders it major growth opportunities. The continuous innovation and commitment of the company had been rewarded in the internatio

Management Assignment Example | Topics and Well Written Essays - 500 words - 1

Management - Assignment Example esponse, my cousin summed up nearly all what my sister and uncle had told me with slight addition, telling me that HR also assigns tasks and activities to individual workers. I agreed the most to my cousin’s response because I personally think that assigning activities to the employees is one of the fundamental tasks of HR. From the responses of all three of them, I could assess that they generally try to maintain a very nice relationship with HR professionals. They do not happen to see the HR professionals on a regular basis, though whenever they do, they talk to them very nicely and tend to remain in the good books of the HR. Specifically, my cousin’s response was somewhat interesting. He said, â€Å"Either you don’t see the HR professionals too much or you interact too often, but in the second case, you should be sure that you know what you are doing!† I think one should maintain a balanced relationship with the HR professionals and should interact when necessary, but obviously nicely. They had mixed perceptions about HR. My sister said she was like friends with them. My uncle said, â€Å"They interfere too much but you don’t mind since they are only doing their duty.† My cousin said he thought of them as monsters that often hammer his head in his dreams. He said he got nervous whenever some HR professional passed by because the HR professional might be spying on him in which case, the result would show up in the performance appraisal process. I agreed more with my uncle’s response to the question of perceptions about HR professionals. The function of HRM is extremely important for an organization because it serves as the skeleton of the organizational system. I personally feel interested in the authority and superior impression of the HR professionals on other workers. HR department is the second name for quality control (QC) department, which is â€Å"the terror† for most people. Since, I am quite skilled in planning softwares, I know how to organize

Music Essay Example | Topics and Well Written Essays - 2000 words - 2

Music - Essay Example dentify his place in the society and makes him realize what role he is actually playing or being a part of the society what role the society expects him to play. However, such perception or gaining of experience is always not very positive, as, a human being, due to various socio-cultural turmoil as well as personal level hostility, perceives the society and its inhabitants essentially hostile. Due to development of such conception he also assumes that the basic requirements to live as a Human Being are not been provided to him by the social institution. Consequently, he rebels against all those systems as well as attempts to assert himself as a separate identity that is engaged in an eternal quest to gain his rights and rightful place in the socio-cultural backdrop. In the eyes of the society he becomes, thus, an outlaw, a misfit but deep inside his heart he believes that what he is doing is right because he is fighting not only for his place in the society as an individual but his rebellion is actually voicing position of several other people who also are engaged in the same quest to recover their rightful place in the society. Judging this position, such a person can be equaled with the character of Satan in Paradise Lost (Book I) where Satan wages immortal battle against God, who becomes representative of the social institutions, restraining basic rights and freedom of the common people. Such essence of hope for a better future, fused with the spirit of rebellion can best be perceived in music. Whenever it has come to social dynamism, radical change into the existing socio-cultural structure, and change into the cultural perspective of the existing social form, music has always voiced the reflection of common people, their perception about society and the spirit to rebel that would finally help in constructing and deconstructing the thought pattern for a better future. Such phenomenon is true in case of every society, if we make an evaluation of music from

Cultural Integration Experiences Of Migrants Social Work Essay

Cultural Integration Experiences Of Migrants Social Work Essay Abstract Recent years have seen an increase in the number of migrant in Ireland, Ireland has become so diversified, there are different nationalities and races that now live in Ireland for one reason or the other. In modern Ireland, There are Africans, African Americans, white Americans, Asians, Chinese, Europeans, Latinos and so on now represented in Ireland. There are also different ethnic groups like, the Albenia, Iraq, Spanish, Canadian, Ethiopians, Russian, Moroccans and so on. All these people have decided to make Ireland their home for different reasons some are job seekers, some refugees, some Asylum seekers, some students and so on. All these migrants have their own cultures, material cultures and also inmaterial cultures. They have different norms, values and so on which means a lot to them which most of the time, they find very difficult to let go. In regards of these, Irish culture has also been a part of their life. A society is rarely culturally uniformed, this makes society an interesting place, there are many ways of life in one society (cultural diversity). Cultural diversity makes a society interesting but more complex to understand as society develops, different cultures and traditions appear. Most migrant however, love to hold on to their own beliefs and traditions whether we accept it or not which sometimes lead to an in -cohesive society and an in- cohesive society is an unstable society. To have a stable society therefore, the government of Ireland thought integrating migrant in different ways especially integrating them culturally will help, integration helps to understand cultural differences and beliefs that bring a more cohesive society and a more cohesive society will invariably aid a nations economic productivity and performance. The importance of integration in a diversify society cannot be overemphasized, its importance is beneficial to the country both nationally and internationally as it has been noted that while people integrate easily in so many others ways, they find it more difficult to integrate culturally this is not to say they do not integrate at all culturally. This research however, aims at investigating and understanding issues of cultural integration amongst members of a society using community in Clonee Dublin 15 as a case study. In Clonee there are lots of ethnic minorities. The research aims at getting a greater idea on what promotes and debar integration especially as it is believed that there is little integration of migrants in Ireland. The research will further want to know what Irish and immigrant comprehends as integration in their community and if there is little or total integration amongst migrant and indigenes in the community. Furthermore, the research will want to find out how regularly migrants participate in different functions, activities or opportunities available for integration in their community and what factors and issues hinders migrants as being part of a community. The researcher wants to acquire different opinion from different nationalities in the community on integration issues and will do this by investigating how integration affects migrants, their families and community as a whole and also explore challenges faced by migrant on a daily basis. The research will finally investigate if there are policies available to support migrants integration, if these policies are implemented, and how does it ensure a cohesive society. A qualitative method of research will be use for this research, the method of data analysis will be use in conducting Interviews with people to understand the way of life of migrants their beliefs, attitudes and values. Introduction Ireland has become a diversified society that consists of different nationalities, different race, with different cultural norms, beliefs and so on. From statistics, the number of immigrant in Ireland has increased significantly in the last years (Central statistics office (CSO), 2011) . People have migrated to Ireland due to different reasons; different legal status, asylum seekers, programme refugee, migrant worker, and also different circumstances for example international student, Irish born child, spouse of someone working for a multi-national corporation and so on.(Fanning and Rush 2006, P.95) In Ireland it is a common assumption that there is little or no integration of migrants in their community. This research is based on understanding and investigating the issues surrounding migrant integration in their community and to investigate the experiences migrant have in their community. To know to what extent migrant integrate in their community, do they integrate fully or partially, what factors helps them integrate fully, and what factors hinder them from integrating in their community. Present Ireland, is rich in cultures with people from different races (Europeans, Africans, African Americans, White Americans, Asians, Chinese, Latinos), ethnic groups (Albernian, Spanish, Iraq, Nigerian, Canadian, Ethiopian, Russian, Moroccans etc) and cultures that all live together. It has been observed by different people that due to vast differences across nationalities and within cultural and ethnic groups, people tend to naturally want to affiliate with members of their own national origin. For example, Africans who have settled in Ireland feel they are part of an African Community (Fanning and Rush 2006 P.95) for example we have some communities like, the Ghanaians community, Rwandans community and so on. It has also been observe that some migrant and even the children raised here consider themselves to be African -Irish and wishes to associate themselves with people from their African origin Having said that who then are migrants? Migrants are persons who live temporarily or permanently in a country where he or she was not born, and has acquired some significant social ties to this country. (United Nations Non-Governmental Liason Service, 2002) The researcher will want to know if migrants maintain their culture or let go of their culture since they arrive in Ireland as it is a common believe that people are proud of their culture and find it difficult to let go and also to know if there are lots of opportunity for migrants to integrate into their community. Irish government recognises the fact that Ireland has become a diverse society, they recognise the importance of cohesion and stability in the country and so they have strived to ensure integration amongst migrants and Irish (The Department of Justice and Equality 2011). They have developed different policies to protect the migrants and the minority, but despite their effort there is still assumption that there is little or no integration amongst migrant and indigenes. What is integration? Integration is the ability to participate to the extent that the person needs and wishes in all the major component of society is met without having to relinquish his or her own cultural identity (Fanning 2002, P.107). From the sociological perspective integration is regarded as a quality of a social system. Integration is referred to as a society which is made up of member groups or individual that are socially combined and that relates with one another. (Entzinger and Biezeveld, 2003). Furthermore, cultural integration, cultural integration is the affiliation that exists between different cultural backgrounds that enables people learn about material and in- material culture. It also a process where people accept or reject the process of change which is known as globalisation however people need to preserve their own identity (Zwingle, 1999). Cultural integration requires that culture of each immigrant group is described in terms of its components and then compared to the host country. (Hagendoorn et al 2003,p.3) Barton, (1989) says integration is controversial because it tends to open emotions and feelings which can cause pain and difficulties and can raise concerns. According to Larkin (2009), integration helps to provide moral and emotional support to families from other cultures and it helps include them to access resources in the community. There are lots of ways by which the community could help facilitate a cohesive environment for people living in the community for example the survey in U.K by Ipos MORI(2007) shows that migrants involvement and communication between groups has supported integration. For example English language programmes organised for migrants has helped built a cohesive community.(cited in Somerville, 2011) The rationale behind this research topic is to investigate the issues of integration amongst communities in Ireland using Clonee a community in Dublin as a case study. To know if migrant integrate or do not integrate in their community in Ireland. To ascertain and gain awareness into why migrants integrate and why they do not integrate. In addition, it aims at knowing the views of the residents in Clonee community in Blanchardstown on integration issues, also to know, what the government has done to help make migrant integrate well in their community. It was thought that it is an appropriate research topic in social care as it is a relevant issue that affects people in Ireland. Social care workers are expected to work with migrants and it is important for them to understand issues around cultural integration. The researcher is a migrant in Ireland who also has children who are Irish by birth, from speaking with other immigrant like herself, she understand that in as much as migrant wishes to integrate culturally, they still prefer to retain some aspect of their own culture for example, the importance of respect for elders, that elders cannot be called by their first name by someone younger than him/her. The researcher is very much informed and passionate about the research. As a migrant, she knows what is going on amongst migrants community and really loves to see more integration amongst members of communities in Ireland. This enthusiasm and general interest she thought would help in the success of the research as it will have a positive effect on the amount of participants that will be willing to get involve and the quality of information that will be gathered throughout the study. The topic is also relevant to social care, in this diverse society social care practitioner in whatever field they choose to work will get in contact and work with immigrant and indigene families in one way or the other also a social care worker will need to understand migrants culture, their needs and challenges that migrant families are facing especially in relation to integration as it is essential for all social care practitioners to support migrants in their community so that they can adjust to their new community. Migrants need to be socially included in their community in order to facilitate integration. Literature Review Cultural integration is the affiliation that exists between different cultural backgrounds that enables people learn about material and in- material culture. It is also a process where people accept or reject the process of change due to globalisation. According to Zwingle, (1999) people need to preserve their own identity however, migrants find it very difficult to balance and maintain their own country of origin culture and religion with their host country. Cultural integration requires that culture of each immigrant group is described in terms of its components and then compared to the host country. (Hagendoorn et al 2003,p.3). The aim of this research is to understand and investigate the cultural integration issues amongst migrants in Clonee, a community in Dublin 15, under the Fingal county council. The population of Fingal county council as at census 2006 is almost 240,000 people and 40,000 are people of ethnic minority (fingal Ethnic Network, 2006). Ireland has become a multi-ethnic society, it has been transformed from a country historically characterised as one of emigration to one of notable immigration in the past two decades. According to the 2002 census, non-nationals accounted for more than seven percent of the population (fanning and Pierce, 2004:3 cited in fanning and Rush 2006 p.94) Ireland has become a multicultural society since the mid 1990s, multiculturalism is a term that is employed in a number of ways which refers to a range of ideas and practices that relate to acknowledgements of and responses to social diversity (Fanning 2002, p.179). Multiculturalism is profoundly problematic where the affording of differential rights to groups within society remains acceptable (Fanning, 2002, p.194-195). People have migrated to Ireland due to different reasons; for different legal status, asylum seeking, programme refugees, migrant workers, and different circumstances for example international students, Irish born child, spouse of someone working for a multi-national corporation and so on.(Fanning and Rush 2006, P.95) Present Ireland is rich in cultures with people from different races and cultures living together. In Ireland presently, there is an assumption that migrants dont integrate, especially integrate culturally with the Irish society. Migrants still hold on to their cultural believes, they find it really difficult to let go for one reason or the other, people are proud of their culture even if they have lived in Ireland for long time. However, Entzinger and Biezeveld, (2003) states that it is normal for most migrant living in a country to culturally identify themselves with their original nationality, even if they regard country of residence as their home. Although in Ireland, there has been racism and discrimination of migrant in the past, the government of Ireland has tried in so many ways to combat this, for example, a national consultative committee on racism and interculturalism was set up by the minister of Justice, Equality and law reform in July 1998 to develop programmes aim at developing an integrated approach to combat racism and discrimination and to support interculturalism. One of the programme which the committee came up with was True Colours initiative which was a two week event which focuses on the inclusion of refugee and asylum seekers, people of colour and ethnic minorities into the society (House of Oireachtas, 2007). The intervention of the department of justice and law reform in 1999 also addressed the issue of integrating migrant which acknowledges that integration is a two way process and that migrant, Irish people and the state have duties and obligation to create a more inclusive society (House of Oireachtas 2007) Integration of migrants requires a willingness to adapt to the lifestyle of Irish society without abandoning ones own cultural identity. Entzinger and Biezeveld, (2003) acknowledged this earlier. When people migrate they take their culture with them. Migrants have different cultures and these cultures are hard to let go even when they are in other countries. For example in Ireland , Irish people going out to pub to socialise, their religion is mainly catholic, they love to celebrate St. Partricks day, they associates green colour with shamrock or leprechaun, while other cultures have different actions and behaviour and these action mean a lot to their identity. Cultures are difficult to let go, it is the way of life of people (Tovey and share, 2003). However, there are differences in the culture and identity of migrants. They identify themselves differently around nationality and ethnic affiliations which make the process of the formulation of community unclear example a group of peo ple who emigrated from Africa would identify themselves as an African community, a child raised in Ireland might prefer to be known as an |African Irish. Some people might prefer to be identified by certain terms based on their experience and the situation they find themselves (Fanning and Rush, 2006). It is impossible for someone who migrated to Ireland to act exactly like an indigene of Ireland. For example in Ireland, Language and religion are the most important cultural attribute which people find very difficult to let go of and Ireland also stresses the importance of migrant retaining their culture and religious heritage as they believe everyone has the right to retain their identity as it makes them feel more at home (Entzinger and Biezeveld 2003) In the world, there are lots of ethnic groups and different ethnic group protect their own culture, history and customs (Macionis and Plummer, 2008). There are five major components of culture: symbols, language, values, norms and material culture. Symbols are anything that carries a particular meaning recognised by people who share cultures. (Macionis and Plummer 2008 P.130) examples of symbols includes a wall of graffiti, a flashing red light and so on. Language is a system of symbols that allows members of a society to communicate with one another. (Macionis and Plummer 2008 P.131). An example includes spoken and written words which vary culturally. Values are the standards people have about what is good and bad, which vary from culture to culture (Macionis and Plummer 2008 P.134).values differ from culture to culture and underlines peoples beliefs. . Cultural values are inconsistent and sometimes contradictory. According to the functionalist sociologist, culture helps to integrat e members and social groups of a society. The functionalist further acknowledges that norms and values of a society creates social bonds which gives stability and coherence in the society (Anderson and Taylor, 2006).Norms are rules and expectations by which a society guides the behaviour of its members. When people break the norms of their society it becomes a threat to the society and members of the society will be dealt with. Examples of norms include queuing, saying thank you and so on. According to research by Integration and social inclusion of Ireland (2009), migrants living in Ireland are faced with some challenges. Living in a new environment is difficult, not to talk about living in a place with no family and friends. Such challenges includes, stereotyping and isolation, difficulty in communication due to English not being their first language, not having a sense of belonging to Ireland, poverty, cultural conflicts, balancing two cultures and unable to access information and participate. Another issue for migrant parents is not having paid jobs which can make it too difficult for them to fend for their families. Poverty is an issue that migrants and asylum seekers are faced with; Fanning, (2006) states that there are limited opportunities and entitlement for migrant. Community development and voluntary sectors aimed at reducing poverty and reducing social exclusion were challenged for the inability to meet up with the needs of migrant. Studies also realised th at the people who worked in most multicultural network where Irish nationals. There were no migrants or foreigners which proved extreme social exclusion (Dublin inner city Partnership 2001 cited in Fanning, 2006). The inflow of people from different countries coming into Ireland with different culture, has brought about integration, both migrant and indigenes especially the government has realise that to live successfully in the country integration is important and so the government in Ireland has developed policies to protect the migrants living in Ireland and also develop policies to ensure integration of the members of the country so as to have a stable and cohesive society. They have tried in lots of ways to stress the importance of migrant retaining their cultural and religious heritage (Enzinger and Biezeveld, (2003) In January 2000, the minister of justice, Equality and Law Reform endorsed the report integration: a two way process. Due to racism and Discrimination, The report emphasised the need to promote integration of refugees and immigrants into the Irish society. In this report, integration is define as the ability to participate to the extent that the person needs and wishes in all the major components of society, without having relinquish his or her cultural identity.(Fanning, 2002 P.107) The government has also developed policy aimed at promoting inclusiveness and at contesting racism faced by the black and ethnic minority communities in Ireland (Fanning 2002 P.108). National action plan against racism 2002-2008 is another strategy created by the government in Ireland , to promote integration in the communities many local authorities funded the plan through partnership with local authorities, community groups and service provider to plan, develop and implement integration and anti racism towards working with minority groups (The department of justice and equality 2011b). There has been controversies weather Ireland is a country that promotes multiculturalism or interculturalism. Share and Tovey, 2003 states that a multicultural society like Australia recognises cultural diversity and appraisal of historical background of immigration while some multicultural society like Britain sees multiculturalism as politically mediated because it emphasises on the struggle of upper and lower class. Furthermore, Tovey and Share, (2003) acknowledges that Ireland promotes interculturalism. Interculturalism means creating policys that promotes integration, understanding and interaction of different cultures through schools, institution and the state. Interculturalism tackles structural inequality and institutional racism. (Share and Tovey 2003, p. ) Integration policy in Ireland is based on an intercultural approach, it gives the migrants, indigenes, organizations, business and the state the rights and responsibilities to work alongside each other (The department of justice and equality. 2011a) for example the yellow flag programme which help provide issues of diversity in schools to ensure staff, student, parent and thee society integrate.(Integration Ireland 2010) Integration and social inclusion of Ireland (2009), notes that migrants living in Ireland faces a lot of challenges out of feeling displaced in the society. It is acknowledged that some migrants suffer low self esteem because of racism and discrimination. Integration Ireland, (2010), fanning (2002) acknowledged that migrants suffer from racism. Though policies have been created around such issues but we cant hide the fact that discrimination still exist in Ireland. Ireland has been criticised for poorly developed immigration policies. This is because Ireland is new to immigration issues and over the past only few migrants lived in Ireland. Castle and Miller, 1998 stated that the experience of migrants is shaped by politics and practice of the society. Mac Einrin 2001 states that there is lack of planning from migrants and political issues have been hostile and discriminatory towards migrants. With the increasing population of migrants in Ireland, Fanning and Rush (2006) critically analysed that there should be effective development of important policies and services and these should respond adequately to the needs and levels of social exclusion or inequality that migrants face like for example, there was absence of ethnicity question in the 2000 census which was not rectified until 2006. They added that there was a dearth of accurate data on demographic or baseline data during the census. Ireland as a country has been undergoing significant changes in social, political and institutional related issues such is the citizenship application. Not until recently did Ireland have a high speed of naturalisation applications granted. Before now, naturalisation took thirty six months to be processed (Integration Ireland 2010). Minister Alan Shatter in 2011 introduced a new citizenship processing reform to reduce the number of backlogs of applications. The new application process no w takes six months (Department of Justice and Equality 2011). Fanning and Rush, (2006) also acknowledged that there has been a shift in the topics and research of immigrants because there has been changes in the policies and development around matters relating to migrants. Research is now based around service provisions, community development, education, criminal justice, work, employment and social exclusion. Formally, research would be based on asylum seeking and human right issues. So we could argue that people are taking residence and more commitment needs to increase in the area of integration. Some migrants have come to Ireland with no or little English language. Migrants inability to express themselves in English has disempowered them. It causes low self esteem, inability to contribute to labour force (social Inclusion, 2011). Family conflict can arise from a parent unable to help with the child homework, unable to interact properly with childrens friends or parents. This can cause isolation of a family. Migrant who could not speak English would most of the time depend on their children to interpret. However, the integration and social inclusion Ireland (2011) says learning English makes life in Ireland less stressful and so socialising with Irish and making friends becomes easy, and so opportunities for employment and training will be created. Migrant will be able to find and get jobs thereby increasing their self -esteem and self-worth. Some Migrant feel isolated because they feel they are not part of the society as they miss families and friends who can give them a sense of belonging. Integration Ireland, (2010) acknowledge this on an interview with a student from Mauritius. He stated he was happy but always felt sad returning to Ireland whenever he visited home. Migrants find it difficult to maintain their culture and religion and so integration becomes so difficult for them. Findings have shown that there are different views to integration issues in Ireland. Some migrants feel that integration of migrants is difficult, most migrant feel very unsafe in the society, so they restrict themselves in the society because of racism and discrimination. This hinders them from engaging in lot of programmes, and finding a job for such migrants is also difficult (Integration Ireland 2010). On the other hand, some migrants acknowledged that integration in Ireland is easy as people are friendly and love socializing but they still feel more comfortable in their home country. Due to the increase in the number of ethnic minority in the fingal county council, integration policy need to be put in place, monitored and effectively developed to ensure a culturally integrated society (Fingal Ethnic network, 2011) Fingal ethnic network is a programme that help migrant integrate into the community, it encourages a forum of diverse group to speak as one, to develop coherent plan and purposes on reflection of social cultural and economic need of migrant in the community. Fingal Ethnic network influence, plan and inform policy to encourage participation of network members and also to learn from other peoples experience and theirs. They give feedback to and from their net work about policies and initiatives that concern migrant on a local and national level. They have created avenue for integration through workshops and events (Fingal Ethnic network 2011). The Fingal county council have helped in raising awareness on cultural integration. There are lots of activities put in place to encourage cultural integration like given grants under the Art Act 2003 for community culture, sports and festivals. People show off their culture, by dressing up, displaying foods, souvenirs, life music, and there are opportunities to ask questions. The criteria for this grant is that the activity most take place within the Fingal county council, must stimulate interest within the community, promote appreciation and practices of members of the community to ensure it improves the quality of life of all members of the fingal county community and finally contribute positively to the cultural life of Fingal county council. Another programme is the youth sport grant, which primarily focuses on sport for young people in Fingal county council to ensure people are socially and culturally included in the community. This grant is funded by the Irish sport council through the Fingal county council. (Fingal county council 2010) The office of the minister of integration in December 2010 supported the Fingal integration funding scheme which is a scheme used to assist new or established project or initiative to support integration under this scheme, applicant must promote, support the integration and participation of migrants in the social economic, political and cultural life of members of the Fingal county council community. The initiative should support legal migrant, promote dialogue, interaction and understanding within members of the wider community. The initiative should also promote intercultural events at a local level and must support local labour market. For example, The Grantmakers concerned with immigration and refugees, (2008) says Integration contribute to a diverse and enriched society, as society gets more cohesive as people understand cultural differences and beliefs thereby helping the economic productivity and performance Methodology Gathering information Information regarding cultural integration was sought from members of Clonee community in Dublin 15. A participatory in depth interview was carried out with Parents and Guardians from different nationalities and works of life with different culture and educational background regarding cultural integration issues. Information was sought from four members in the community. (A polish, an Irish, a Congolese, a Ghanaian, and a Nigeria). Participants were chosen from different street in clonee. The researcher had to knock on peoples door after official hours to explain her research. Some people agreed to be part of it and others refuse to be part. The researcher chose people that understand a bit of English language for easy interaction out of those who agreed to participate although the researcher made sure simple words were used to ask the questitions and take time to explain terms anyone found difficult to understand. The participants were approached mostly at home after working hours i n the comfort of their own homes to ensure they are relaxed and comfortable. The method proved a little difficult because the timing was a bit awkward, it was also stressful as the researcher had to walk from one house to the other to conduct the interview. Although the informal interview was not more than thirty minutes for each participant it went on for about two weeks as pinning down and getting access to participant proved a little difficult. Most of the participants were from Africa while the others were from Europe. There were three female participants and one male participants. The participants age range were between 25 years to 45 years. Three of the participants were asylum seekers who now have resident permit (stamp 4), one is a programme refugee (person admitted to Ireland under family reunification programme), one a migrant workers and the last participant was an Irish by birth most of these participants are professionals in different fields. Participant 1 was a doctor, participant 2, was a nurse, participant 3 was a social care worker, participant 4 was a taxi driver, The researcher made sure she assures the participant of anonymity and confidentiality. Design There are two main types of research methodology namely qualitative and quantitative methodology. A quantitative research is based on evidence that is factually collected through surveys and questionnaires. However, in this research, the researchers chose a qualitative research method.The researcher felt the qualitative research method is more adequate and suitable for the research topic at

Comparing Suppression of Women in Feminine Mystique, Radicalesbians, an

Suppression of Women through Isolation in The Feminine Mystique, Radicalesbians, and Trifles It is far easier to break the spirit of one human being than that of a united group of people. Betty Friedan’s "The Feminine Mystique", "Radicalesbians", and Susan Glaspell’s "Trifles" come to the same conclusion: isolation and separation caused women to be vulnerable to domination by male society. Social stigmatization by men, an inability to describe the situation, and a lack of personal identity kept women apart from one another. A fear of social stigma was one factor that kept women from supporting each other. In "The Feminine Mystique", Betty Friedan discusses how American housewives went about their daily lives "afraid to ask even of herself the silent question – ‘Is this all?’" Women were told that family, a husband, and children would bring them fulfillment and when it didn’t, they were afraid to admit that they weren’t happy. Freidan’s white, middle-class housewives were afraid of living outside the feminine ideal they had grown up heari...

Differnce Between Online and Physical Shopping

Introduction Online shopping or online retailing is a form of electronic commerce whereby consumers directly buy goods or services from a seller over the Internet without an intermediary service. An online shop, eshop, e-store, Internet shop, webshop, webstore, online store, or virtual store evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping centre As we know that online shopping is the easy way shopping but also there are certain advantages as well as disadvantages.To overcome the technological challenges as well as global challenges most of the business organizations are running towards ecommerce or e-business. For the shopping of the two items I choose malla emporium and muncha. com to buy Saree and amazon. com and GS electronics to buy watch. While going to shopping I was unknown that what kind of saree to buy so I went in muncha. com for online shopping of saree . There I got different types of saree which can fulfill my requir ement. So I choose chiffon saree with blouse set. After then I moved to malla emporium for shopping of same that type of saree.There they show almost all kind of saree but I couldn’t find the saree like that which I got in muncha. It was so difficult to select saree and quality of it and while selecting there is a loss of time also but while doing by online it was easy and less time consuming. Another good that I would like to buy was watch. For watch I went to amazon. com which is a much known online business site. When I moved to amazon. com I was confused that which kind of watch I should buy. So I search watch at first then I saw titan watch which I like very much so I select that.To buy watch I went to GS electronics where there is showroom of watch. There I looked for the same watch but it was too difficult. I got titan watch but I couldn’t get the same one and the price rate was so different. 2. Shopping Comparison between Online and Physically In this world hum an being always prefer change. And by keeping in view this thing, there is another drastic change we see in shopping. Now a day we saw two types of shopping. The first is done by physically and the second is done by online. Attributes of shopping modes CharacteristicsAttributes Physical Shopping Online Shopping Information/Gathering ShoppingTravel cost- When I go to malla emporium for shopping there is a requirement of travel cost. No travel cost- While I do shopping through ebay, travel cost is not required. I can get a service in one click. Travel time- In the physically shopping we’ve to reach upto that store so there is loss of time. No travel time- As we do shopping by online then we can do shopping by one click in our home itself so time will be saved. More shopping fun- person have different view point.So while doing shopping physically we can enjoy. Less shopping fun- Online shopping is done by one click staying at a place so it’s not so fun. Less information c ertainity- That’s not sure that every shopkeeper tells the truth about the product so we cannot get full information about the product. More information certainity- We can get the real information that we want about the products in online shopping. Purchase/ TransactionHigher Purchase Price- When we do shopping by physically we’ve to charge high price because there is hidden cost like rental, inventory, labor cost.Lower purchase price- Online shopping help us to get a services in a reasonable price then physically shopping. Less distrust feelings caused by transactions. More distrust feelings caused by transactions. Transactions are mostly made by cash but in some place there are used of visa, debit cards. Transactions only occurred through master cards, credit cards, visa, debit card. Delivery timeNo delivery time- We can get the services by hand to hand so no delivery time is required.Delivery time- While doing shopping through online there is requirement of time for delivering of goods to us. Less inconvenience caused by delivery. More inconvenience caused by delivery. 3. Conclusion/ Recommendation Based on the project leading individuals to reallocate their time and money resources, this study examined the time and cost attributes of shopping modes, and explored the tradeoff between these two attributes, i. e. , the value of time, by assuming that consumers were faced with a shopping mode choice between physical store shopping and e-shopping.The final estimated value of time include two types: the value of travel time to shopping places, physical stores as far as this study concerned, and the value of waiting time for the delivery of purchased products. Of course consumers’ concern toward e-shopping is not only about time and cost. Some psychological aspects, such as information uncertainty and transaction security, have been playing an important role in dominating consumers’ e-shopping behavior, and have been even more widely d iscussed in the literature.However, ecommerce continues to advance, in speed and security in particular, it is generally believed that online information will be to a great extent improving both in quantity and quality in the near future. By that time, consumers’ negative perceptions towards e-shopping, such as information uncertainty and transaction security, may fade away. If this is going to be true, then consumers’ psychological concern over e-shopping may gradually be disappearing in the future. On the other hand, the economic concern over the travel problem; i. . , travel time and travel cost, about physical store shopping, and product delivery problem about e-shopping will ever exist. This makes the value of travel time is more costly then the value of delivery time, this study estimates worth noting. Moreover, this study also found that purchasing online to save travel time and travel cost, which is worth more for avoiding a shopping trip can be very inviting t o consumers, even though it is at the cost of waiting for a delivery of purchased products, which is worth an average monetary value.While delivering goods there arises problem. Delivery charge differs according to the goods. First, the value of product delivery time seems to highly depend on the types of products consumers shop and purchase. After all, waiting for a delivery of saree may take more time which I need for the especial party and also while delivering watch also takes time which I had to gift for the birthday f my brother.But also this delivery time is reduce by this online business sites according to the products. According to this project I come to know that online shopping is better for shopping rather than physically shopping because there is saving of time, money and we can get the more information about the products and services which we don’t get from the physically shopping. In the case of security there is strict rules and regulations which help us to ge t the product safely.